Vague, Boring, Detailed and Interesting Descriptions on Import and Export Documentation

Let’s dive into the nuances of crafting Customs descriptions, a critical aspect often overlooked by carriers, filers, and importers. Recently, Customs has flagged issues with vague descriptions on documentation, such as the infamous “spare parts.” While it might seem convenient to be concise, vagueness invites scrutiny. Instead, the goal should be to strike a balance between detail and boredom—yes, you read that right, boredom.

Imagine labeling something simply as “spare parts.” This is too vague and will likely lead to delays as Customs agents try to determine what those parts are. On the flip side, labeling something as “Actuator for F-16 ejection seat” is overly detailed and intriguingly specific, prompting agents to want a closer look. This could mean opening boxes, additional inspections, and ultimately, more delays.

The sweet spot lies in detailed yet uninteresting descriptions. Take “pneumatic actuator” as an example. This description is detailed enough to satisfy regulatory requirements but mundane enough to avoid piquing the curiosity of Customs agents. Another practical example would be using “DC Motor, 50 Watts” instead of the cryptic “ABC123.5.” While the latter might be precise for you and your vendor, it’s meaningless to a Customs agent and could be flagged as vague.

Regulations mandate that descriptions be in English and detailed enough to allow accurate duty determination. This means your descriptions should not only be specific but also clear and straightforward. Overly interesting descriptions might seem like you’re hiding something significant, while vague ones appear lazy and non-compliant.

This is best exemplified in the scatter plot below.  An importer/exporter wants to aim for the upper left corner, where the descriptions are boring yet detailed; where the descriptions don’t give the customs agent a reason to ask a question, or to open a box.

To summarize, keep your descriptions detailed yet boring, avoid making them too interesting, and definitely steer clear of vagueness. This balanced approach will help ensure a smoother process through Customs, minimizing delays and reducing the risk of additional inspections.

For more on this, check out the latest guidance from CBP as of August 7, 2024: CBP Cargo Descriptions.Please subscribe to my YouTube channel, sign up for my newsletter, and follow O’Meara and Associates on LinkedIn.